By Lal Singh Chhaswala is a growing Indian dairy and beverage brand known for buttermilk, lassi, curd, rabdi, milkshakes and other dairy-based products. The business began as Patel Dairy in Gujarat in 1994 and later adopted the Chhaswala identity. Its compact store format and affordable product range have made it particularly popular in western India.
The brand’s official website currently reports more than 200 outlets across 30 cities and three states. Chhaswala also continues to invite applications from entrepreneurs interested in joining its franchise network.
Is a Chhaswala Franchise Available in India?
Yes, Chhaswala officially offers franchise opportunities in India. Interested entrepreneurs can submit their details through the franchise form available on the company’s official website.
The company assesses applicants on three main factors:
- Investment capacity
- Involvement in the business
- Availability of suitable infrastructure
This indicates that financial capacity alone may not be sufficient. Chhaswala may also consider whether the applicant can participate in the business and arrange an appropriate commercial location.
Franchise availability will depend on the proposed city, existing outlet network, supply-chain reach and commercial potential of the location.
Chhaswala Franchise Cost in India
Chhaswala does not currently display a complete investment breakup on its official franchise page. However, a previous promotional post published by Patel Dairy Products Private Limited, the company operating Chhaswala, mentioned a franchise fee of ₹5 lakh. Since the post is around two years old, applicants should confirm whether this amount remains valid.
Independent franchise listings generally estimate the total investment at approximately ₹10 lakh to ₹20 lakh for a standard outlet. One listing places the brand fee at around ₹3 lakh, which conflicts with the company’s earlier ₹5 lakh promotional figure. These differences show why applicants should obtain a current written quotation directly from Chhaswala.
The practical investment may include:
- Franchise or brand-licensing fee
- Refundable security deposit, where applicable
- Shop interiors and civil work
- Refrigerators and dairy-storage equipment
- Display counters, furniture and signage
- Billing system, CCTV and internet connection
- Initial product inventory and packaging
- Licences and registrations
- Rent deposit and advance rent
- Employee salaries and working capital
Applicants should plan for additional funds beyond the quoted franchise package, particularly where the shop requires major renovation or carries high monthly rent.
Shop Space and Location Requirements
Chhaswala does not publish a minimum area on its current official franchise page. Independent franchise information generally places the space requirement at around 200 to 300 square feet for a standard outlet.
The shop should ideally have sufficient room for product display, refrigeration, preparation, billing and customer service. Seating may not be compulsory for a compact takeaway outlet, but a larger shop can offer greater storage and customer convenience.
Suitable locations may include:
- Busy markets and commercial streets
- Colleges and coaching-centre areas
- Office districts and industrial zones
- Densely populated residential neighbourhoods
- Malls and food courts
- Hospitals and transport points
The premises should have reliable electricity, clean water, drainage, ventilation and easy delivery access. Chhaswala provides site-selection guidance and evaluates the proposed property before approval. Applicants should not sign an expensive lease until the company has accepted the site.
Eligibility for a Chhaswala Franchise
Chhaswala does not publish a fixed educational qualification, minimum age or net-worth requirement. However, its assessment approach suggests that applicants need adequate funds, appropriate infrastructure and a willingness to remain involved.
A suitable applicant should ideally have:
- Approximately ₹10 lakh to ₹20 lakh in investment capacity
- Additional working capital for the initial months
- A suitable commercial shop
- Basic retail or food-business knowledge
- Ability to recruit and manage employees
- Understanding of customer service and stock control
- Clean financial and legal records
- Willingness to follow company processes
Previous dairy or restaurant experience can be useful but is not publicly stated as compulsory.
Documents and Licences Required
Applicants may need Aadhaar, PAN, photographs, address proof, bank statements and proof of funds. Business-registration papers, GST details, a cancelled cheque and income-tax records may also be requested.
Property documents may include an ownership deed, rent agreement, shop photographs and floor layout. As a food outlet, the business will require an appropriate FSSAI registration or licence. Municipal trade permission, Shops and Establishments registration and local signage approval may also apply.
Training and Support Provided
Chhaswala states that it assists franchisees with site selection, site evaluation, management training and operational training. It also mentions promotional support through online advertising, radio, newspapers and below-the-line marketing activities when required.
The company provides access to an ERP system for monitoring and analysing business performance. Its supply network supports a menu containing more than 99 dairy-product varieties.
The agreement should explain which products must be purchased from Chhaswala, who bears transportation costs and how damaged or expired stock is handled.
Profit Margin and Expected Return
Chhaswala does not provide a guaranteed monthly income or payback period on its official website. Independent franchise information mentions a royalty of approximately 2%, an indicative return on investment of 27% and a recovery period of one to two years. These figures are not guaranteed company projections.
Actual profit will depend on daily footfall, seasonal demand, rent, employee costs, electricity, product margins and wastage. Dairy products are perishable, so inventory control and refrigeration are particularly important.
How to Apply for a Chhaswala Franchise
Applicants can complete the franchise form available through Chhaswala’s official website. The company lists +91 9825807060 and info@chhaswala.co as its official contact details.
The process may include application review, discussion of investment capacity, site evaluation, commercial quotation, agreement signing, store development, training and opening.
Final Word
A Chhaswala franchise may require a practical investment of approximately ₹10 lakh to ₹20 lakh, including the brand fee, store setup, equipment and working capital. However, the current official franchise page does not provide a complete cost breakup.
Applicants should obtain written confirmation of the franchise fee, royalty, total setup cost, supply margins and territory rights. Location quality and careful control of rent, staffing and dairy-product wastage will play a major role in the outlet’s success.